Artificial Pleasure Drop Video For ‘Wound Up Tight’
Location: London, UK
FFO: The Moonlandingz, Sweat
Label: East City Rockers
We will jump at any chance to revisit Artificial Pleasure‘s ‘Wound Up Tight’ (you can check out our full review here), but the band have just dropped a fun filled video for their funk flavoured smash. Directed, produced and edited by Andrew Nolan it features Phil McDonnell trapped in the rat race; his Bowie-like bark being interrupted by umbrellas, newspapers and telephones. He is gradually waterboarded by beer, covered in lipstick and trashed with glitter and foam; possibly the hallmarks of ‘artificial pleasure’ itself. With its mix of the danceable, darkly humourous and the dystopian, this video is the perfect accompaniment to ‘Wound Up Tight’.